Clarity Arc Advisors

Strategic Counsel for Health Care's Most Complex Challenges

Jennifer Danielson partners with executive teams and boards to drive growth, navigate regulatory complexity, and build lasting competitive advantage across the health care ecosystem.

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28+

Years of Executive Leadership

$9B+

Revenue Organizations Led

C-Suite & Board

Advisory

About Jennifer

A trusted advisor to CEOs and boards navigating health care's highest-stakes moments.

Jennifer Danielson is a senior health care executive and attorney with a career defined by turning complexity into competitive advantage. She has served as EVP and Chief Health Plan Officer at HealthPartners, President of Regence Blue Cross Blue Shield of Utah, and Chief Growth Officer at Collective Health — leading organizations with billions in revenue through transformation, turnaround, and sustained growth.

She founded Clarity Arc Advisors to bring that same depth of experience to executive teams and boards who need a strategic partner — not a slide deck — to accelerate their most important initiatives.

Jennifer holds a Juris Doctorate and a B.A. in Political Science from the University of Utah, and studied at Cambridge University. She serves on the Board of Trustees at Noorda College of Osteopathic Medicine and on the J&J MedTech Surgical Advisory Board.

J.D., University of UtahCambridge UniversityUtah State BarYoung Presidents Organization

How I Work With Clients

Advisory Built for the C-Suite

Clarity Arc partners with executive leadership teams to identify and accelerate high-impact growth opportunities across health care and professional services.

Strategic Growth & Market Expansion

Advising executive teams on growth strategy, competitive positioning, and market expansion — with a track record of reversing multi-year declines and creating new revenue pathways.

M&A, Partnerships & Joint Ventures

End-to-end strategic counsel for affiliations, acquisitions, and joint ventures — including regulatory navigation, political risk mitigation, and stakeholder alignment at state and national levels.

Regulatory & Political Strategy

Navigating the intersection of health care regulation, policy, and politics. Deep relationships with regulators and political leaders at every level, forged over decades of trust.

Board Advisory & Governance

Serving as a strategic resource for boards navigating complex industry dynamics, fiduciary oversight, compliance, and executive-level decision-making in health care.

Organizational Design & Performance

Optimizing sales structures, leadership alignment, incentive models, and team performance to drive accountability, scalability, and financial results.

Innovation & Market Disruption

Advisory on emerging trends, disruptive models, and technology transformation — helping leadership teams prioritize and act on innovation with confidence.

Track Record

Outcomes That Speak for Themselves

A career built on measurable impact in the organizations and markets that matter most.

Reversed a $30M Loss Position

Led financial turnaround for a $1B health plan division, transforming a significant loss into stability while a primary competitor lost $400M in the same period.

Positioned a $16B Affiliation for Approval

Architected and advanced multi-market regulatory and political strategy for a national-scope M&A transaction, securing approval across complex jurisdictions.

Reversed 4-Year Membership Decline

Devised and executed a multi-pronged strategy — changing state law, creating new products, re-contracting an entire provider network — to re-establish growth and financial stability.

Eliminated >$100M in Data Costs

Forged partnerships with national policy and regulatory leaders to advance interoperability initiatives that removed over $100M in data acquisition costs industry-wide.

Best Commercial Sales in 4 Years

At HealthPartners, delivered the strongest annual commercial sales results in January 2025 compared to the previous four years through business model transformation.

30,000 New Members via Partnerships

Gained 30,000 new members through early development of joint ventures and partnerships, achieving 125% of sales goals and consecutive net growth of 13% and 10%.

Thought Leadership

A Voice in the Industry

Active speaker and thought leader on transformation, technology, and leadership in health care.

ViVE — Healthcare Tech & Business Transformation
SXSW — Health & MedTech
AHIP National Policy Conference
BCBSA State Services Annual Conferences
Cambia Grove Interoperability Summit
Utah Governor's Health Care & Economic Summit
Utah Health Innovation Summit
CARIN Alliance / HIMSS Conference
Silicon Slopes & SheTech
University of Utah Women in Leadership

Utah 40 Under 40Salt Lake Chamber Pathfinder AwardCo-Founder, Utah Wonder WomenFriends of the Children, Board ChairYPO Member

“The organizations that will lead in health care are the ones willing to change the rules of the game — not just play within them.”

— Jennifer Danielson